Why choose Salesforce for Non Profits
Salesforce is the most commonly used cloud-based CRM platform in the world, with over 150,000 firms using its technology. It’s also one of the most successful, with the software company just debuting as the third-largest holding on the Dow Jones Industrial Average (DJIA).
Salesforce has evolved into an integrated platform that enables nonprofit organizations to increase their influence from anywhere in the world. Salesforce is currently used by over 40,000 charity organizations, higher education institutions, and fundraising groups.
So, why is Salesforce implementation so difficult for nonprofits? This essay will walk you through the benefits of Salesforce for nonprofits, as well as its features and costs, so you can see why and how Salesforce has become so popular and demanded.
How BugendaiTech’s solution can help:
- Over 85% Non Profits agree it is the secret to their long term success.
- 5* reviews
- Leverage a unified view of supporters and revenue to create donor-centric experiences at scale to drive fundraising performance.
What is Salesforce Nonprofit CRM Software?
Salesforce Nonprofit Cloud is an end-to-end platform for fundraising organizations, educational institutions, and other nonprofits to grow their digital reach, deepen their connections with people, optimize their internal management by keeping track of the people they work with, and break down silos among fundraising, program management, marketing, and other functions. It gives businesses and non-governmental organizations (NGOs) a consolidated view of their current operations and activities.
This CRM software includes a number of non-profit options, such as:
- Marketing & Engagement
- Program Management
- Grants Management
- Marketing Cloud
Nonprofits can use these tools to manage and track all of their revenue streams, inbound funding, and initiatives in one location.
Benefits of Salesforce for Non-profit Organizations
When it comes to adopting CRM software for a nonprofit, it’s critical to make sure the program properly manages and regulates the organization’s activities and operations.
This is significant because nonprofit organizations operate differently than for-profit businesses. Nonprofits, on the other hand, must be kept organized, transparent, accessible, and financially manageable. Salesforce Nonprofit Cloud plays a critical part in this.
Salesforce NonProfit Cloud Features
- Fundraising with Nonprofit Cloud
The most critical aspect of a nonprofit’s success is its ability to raise funding. They are one of the most important elements in keeping NGOs afloat and steady. The Nonprofit Cloud fundraising function allows organizations to connect with their ideal supporters in a more efficient manner. It provides charity organizations with a comprehensive perspective of their constituents’ partners, allowing them to better manage and execute their fundraising initiatives. This tool simplifies communication between organizations and partners, gives contributors a consistent perspective, and keeps them encouraged to keep giving. According to industry experts, the fundraising tool has increased the size of donations by 50%, delighting contributors with the true impact of their contributions.
- Digital-First Fundraising Strategy
The fundraising staff must be more flexible with its strategies in order to raise more donations for the cause. Salesforce’s digital-first fundraising strategy will assist them in designing and implementing powerful fundraising strategies that will help them raise more money. The digital-first strategy allows fundraisers to interact with potential donors no matter where they are, and it allows you to reach out to them through individualized communication across many platforms. The fundraising option opens up a world of possibilities, allowing you to build long-term relationships with your people through memorable digital experiences and online fundraising.
- Program Management
Nonprofit Cloud for program administration enables you to better manage your programs. Previously, program managers planned and executed their organization’s projects using paper and spreadsheets. Program managers may swiftly develop and create new programs or alter services based on requirements using the Salesforce Nonprofit program management functionality. The program management tool makes it easy for NGOs to manage many programs, no matter how many there are or how complex they are. Whether you’re running an emergency service helpline or a call center to deliver vital information and support to your end customers, you’ll get human-centric care everywhere, anytime, with the help of the Salesforce service cloud.
- Marketing Cloud for Nonprofit
Salesforce Marketing Cloud for Nonprofits will assist you in quickly and effectively communicating with your constituents. The marketing cloud for NGOs is specifically developed to help organizations improve their communication strategy more quickly. It allows you to send more tailored emails and messages to your fans. Email templates for volunteers, donors, subscribers, and sustainers are included in the marketing cloud for organizations. With just a few clicks, you can produce beautiful, clean, and eye-catching emails to send to your partners and supporters. It ultimately piques the interest of supporters and draws a large number of donors to your campaign, which is already your most eagerly anticipated task to be achieved.
- Nonprofit Success Pack
NPSP (Nonprofit Success Pack) is a free, open-source software package that has been used by over 47000 nonprofit organizations throughout the world. It is intended to empower staff and volunteers, as well as connect them with all stakeholders, in order to broaden the scope of the organization’s effect. This software helps organizations manage and service multiple constituents at the same time by establishing a strong constituent relationship. This platform provides insightful statistics and analytics to charitable organizations, allowing them to track their fundraising progress and manage all donations and income with ease.